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✦ Google Ads for automotive ✦

Google Ads that fill bays and move stock

Someone searching “car won’t start” or “brake pads replacement near me” wants help today. A used-car shopper searching a model and your town is ready to visit. Google Ads put you in front of both, as long as the campaigns are built tightly enough not to waste money.

Where garage ad budgets leak

01

DIY searchers

“How to change brake pads” clicks cost money and never book.

02

Parts shoppers

People looking to buy a part, not have it fitted.

03

Too wide a radius

Clicks from people who’ll never drive 40 minutes for a service.

How we build automotive campaigns

Repairs get their own campaigns by urgency: breakdowns and brakes first, servicing and MOTs second. Each sends people to a matching service page with booking and click-to-call.

Dealers get vehicle-led campaigns using their stock feed, so ads show the actual car, price and mileage. We report on booked jobs and showroom visits, not just clicks.

✦ Pricing ✦

Google Ads management pricing

Management fee plus ad spend paid directly to Google.

Starter

Starter Google Ads

$499
/mo + ad spend

For businesses starting out with Google Search & Display ads. Ad budget: $500–$2,000/mo.

Enterprise

Enterprise Google Ads

$1,799
/mo + ad spend

Enterprise-scale PPC for large accounts and competitive industries. Ad budget: $10,000+/mo.

Prices shown in USD. Local pricing for the UK, Europe, Canada, UAE, India, Singapore and Australia is on the Google Ads page and our pricing page.

✦ FAQ ✦

Automotive Google Ads questions

Are Google Ads worth it for auto repair shops?+

Yes, for urgent and high-value repairs, when campaigns are tightly targeted to your area and DIY and parts searches are filtered out.

How much should a garage spend on Google Ads?+

Many independent garages start between $500 and $1,500 a month in ad spend, depending on area and how much capacity they have.

Can you advertise our used cars on Google?+

Yes. With a stock feed we can run vehicle ads that show the actual car, price and photos.

Want ads that book jobs?

Share your current account or tell us you’re starting fresh. We’ll show you what we’d change first.