Most online stores don’t have a traffic problem. They have a profit problem. The ads bring visitors, the dashboard shows a healthy ROAS number, and somehow the bank account doesn’t agree.
Advix Global Solutions is an ecommerce advertising agency that manages Google and Meta ads for online stores in the USA and Canada. We judge campaigns on revenue, cost per purchase and margin, not clicks or impressions. Every month you get a plain-language report on what worked and what we’re changing next.
Our ecommerce advertising services
- Google Shopping and Performance Max. We start with your product feed in Merchant Center: titles, images, categories and attributes. Feed quality decides a large part of how Shopping ads perform.
- Google Search ads. Campaigns for high-intent product searches, kept separate from brand searches so the numbers stay honest.
- Facebook and Instagram ads. Prospecting to find new customers, constant creative testing, and catalog ads that show shoppers the exact products they viewed.
- Retargeting. Abandoned carts, recent visitors and past buyers who are due for a repeat order.
- Tracking setup. GA4, Google Ads conversions, and the Meta Pixel with the Conversions API, so every decision is based on accurate data.
- Landing and product page fixes. We also build websites, so when a product page is losing sales we can tell you why and fix it.
How we run ecommerce ad campaigns
- Fix tracking first. If purchases aren’t recorded correctly, every number after that is a guess.
- Know your break-even point. We work out your margins and average order value before spending anything. For example, with a 40% gross margin your break-even ROAS is 2.5. Anything under that loses money on the first order, however good it looks in Ads Manager.
- Start where buyers already are. Shopping and Search ads capture people already looking for what you sell. Meta ads create new demand. Most stores should get the first one working before scaling the second. We explain why in Google Ads or Facebook Ads: where to spend first.
- Test creative constantly. On Meta, the ad itself is the targeting. We test new hooks, formats and angles every month.
- Scale what’s profitable. Budget moves toward the products and campaigns that make money and away from the ones that don’t.
What we usually change in the first 30 days
When we take over an existing account, the same fixes come up again and again:
- Splitting brand and non-brand campaigns, so cheap brand searches stop hiding weak results elsewhere.
- Excluding out-of-stock and low-margin products so they stop eating the budget.
- Rewriting product titles in the feed to match how people actually search.
- Adding negative keywords to cut wasted clicks.
- Replacing tired creative. Simple, phone-shot video often beats polished studio ads on Instagram.
Ecommerce advertising in the USA and Canada
If you sell in both countries, the campaigns should be separate. Currency, shipping costs, delivery times and duties all change what a shopper will accept. Canadian buyers in particular often hesitate when they suspect a US store will add cross-border fees, so your ads and landing pages need to answer that clearly.
We run separate Merchant Center feeds and campaigns for each country, with prices in USD or CAD. For Quebec, we can add French-language ads. Costs per click are often lower in Canada than in the US, which can make it a good place to test before scaling.
Pricing
A monthly management fee, with your ad spend separate. No lock-in contracts.
| Plan | USA | Canada | Suggested ad budget |
|---|---|---|---|
| Starter Google Ads or Meta | $499/mo | CA$399/mo | $500–2,000 a month |
| Growth Google Ads or Meta | $899/mo | CA$709/mo | $2,000–10,000 a month |
| E-Commerce Meta | $1,499/mo | CA$1,199/mo | $5,000+ a month |
| Enterprise Google Ads | $1,799/mo | CA$1,399/mo | $10,000+ a month |
Plan details are on our Google Ads and Facebook Ads pages, and everything is listed on the pricing page.
Need a better store as well?
Ads can’t fix a slow, confusing store. If your site is holding you back, we also build ecommerce websites on WooCommerce, from $3,000 to $5,000 depending on scope, with payment gateways and full SEO included.
Frequently asked questions
How much ad budget do I need?
For most stores, at least $500 to $2,000 a month. Below that, campaigns collect data so slowly that testing takes months.
How soon will I see results?
Search and Shopping campaigns usually show useful data in the first few weeks. Meta campaigns need time to get through the learning phase. Give any new setup 60 to 90 days before judging it.
Do you work with Shopify stores?
Yes. Google and Meta ads work the same way whether your store runs on Shopify, WooCommerce or another platform.
Who owns the ad accounts?
We recommend that your ads run in accounts your business owns, with us added as managers. That way your data and history stay with you.
Get a quote
Tell us what you sell, where you ship and what you spend on ads now. We’ll come back with what we’d change and a fixed monthly price. Contact us here or message us on WhatsApp.